Architectural renderings have a greater impact.

For potential buyers renderings leave an impression, other forms of marketing are forgotten. Here are just some of the reasons architectural renderings are so influential:

• The architectural rendering is based on a real architectural design.

• The architectural rendering shows an accurate representation of the home’s features and style.

• The architectural rendering includes actual photos of the interior and exterior of the home, along with furniture and accessories that are specific to your home renovation or building project.

• Architectural renderings are usually used in conjunction with other architectural marketing materials, including brochures and postcards.

• The architectural rendering can be shared on social media sites, increasing the number of people who will see it.

• An architectural rendering is a more cost-effective way to reach your buyers than many other types of architectural marketing materials would be.

• An architectural rendering can be incorporated into other marketing materials, such as a newspaper ad or direct mailing piece, to create an even more effective architectural marketing campaign.

• The architectural rendering will help your buyers remember what they like about your home renovation, capture their attention, and motivate them to take action. Remember that architectural

Architectural renderings make a visual and emotional impact, which is the first step to establishing any kind of connection. Just as people will remember architectural renderings more than they’ll remember other forms of advertising, architectural renderings also create emotions that are more persuasive and long-lasting than those created by other forms of marketing.

By getting potential buyers emotionally invested in your architectural rendering, architectural renderings also make it more likely that they will see a house as their sanctuary because they’re not just imagining what it would look like – they’ve already seen it and can picture themselves living there.

Since architectural renderings are so effective at establishing an emotional connection, architectural renderings can help you sell a property faster and for higher prices than other forms of marketing ever could.